An Exploration into Design + Marketing.

How To Design a Landing Page for Consumer Goods and Manufacturing

How To Design a Landing Page for Consumer Goods and Manufacturing

Landing pages designed for consumer product goods and manufacturing contain lead forms that trade their visitors their contact information for something of value. For example, when you click on an ad and then “land” on a page asking you to fill out a form in exchange for something of value. Some great examples are a white paper on your product vs. the competition, a coupon code, or a free sample.

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An Infographic Design Experiment: The Ups & Downs of 2020

An Infographic Design Experiment: The Ups & Downs of 2020

The project below is my attempt at processing all the ups and downs of life during a pandemic. It built using the Chartwell Area font. First, I documented the good, the bad and the ugly of 2020 for our family in a timeline. Then, I assigned each item a rating or number from 0–100. 0 being the most challenging and suck-tactic of times and 100 the moments that brought us the most joy. Each month was assigned a color to distinguish it from the last. The color palette is based on my branding color palette. The spaces where you see a gap or blank space are the times that were the hardest or the “zero times.”  Luckily we’re saying good-bye to 2020 on a high note. Here’s to 2021 and all of us turn a corner to a brighter and better future.

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