by Sarah Spoelstra | Mar 12, 2022 | Creativity, Graphic Design, Photography
There are six elements of design in photography—line, shape, form, texture, pattern, color. They all work together, and without one, you can’t have the other. Using these elements you can create powerful compositions and images from everyday subjects. First up line....
by Sarah Spoelstra | Feb 24, 2022 | Consumer Product Goods, Creativity, Email Marketing, Graphic Design, Packaging Design
Happy Super Bowl Weekend! Who are you rooting for? I’m a Bronco’s and Vikings fan. Since, by default, you were one or the other if you grew up in South Dakota with no home team like I did. And since neither of those teams is in the Super Bowl, I’m there for the...
by Sarah Spoelstra | Jan 16, 2022 | Branding, Consumer Product Goods, Graphic Design, How-to, Typography, Web Design
When it comes to website design, it’s easy to get carried away with how it looks. Does that button look good? Maybe I should round the corners? Should I make the hamburger menu white, perhaps it should be blue? What if I put a carousel gallery there? Or, I really like...
by Sarah Spoelstra | Jan 5, 2022 | Business, Creativity, Digital Marketing, Graphic Design, Inbound Marketing, Marketing, Packaging Design
Happy New Year! I hope your holidays were filled with love, laughter, and joy and you’re looking forward to 2022. This month I’m finding focus, feeling heartbroken by the Marshall fires, reducing the plastic packaging I bring into my house, watching...
by Sarah Spoelstra | Dec 14, 2021 | Branding, Consumer Product Design, Creativity, Digital Marketing, Email Marketing, For Fun, Graphic Design, Packaging Design
Welcome to the inaugural edition of 5 Things to Share. It was inspired by the desire to shorten the monthly newsletter while still sharing news, trends, interesting bits and pieces, and tips in marketing, design, and photography with you. So here are 5 things worth...
by Sarah Spoelstra | Oct 9, 2021 | Digital Marketing, Email Marketing, Graphic Design, How-to, Improve Engagement, Inbound Marketing
It happened to me one dark and stormy night. Someone hit the unsubscribe button. Boo, I thought! Was it something I said? Maybe it was my content? Perhaps it’s dreadfully dull? But then I realized they weren’t in my target market. I breathed a heavy sigh...
by Sarah Spoelstra | Oct 6, 2021 | Business, Digital Marketing, Facebook, Graphic Design, Inbound Marketing, Instagram, Marketing, Social Media, Web Design
As most folks know, whether they’re on social media or not, on October 4th, Facebook, Instagram, and WhatsApp were all out of commission for 6 hours, which felt like an eternity for my teenage daughter but had me half wishing for simpler times when social media didn’t...
by Sarah Spoelstra | Aug 29, 2021 | Creativity, Graphic Design, Photography, Photoshop
The Story Behind the Image Once I got all my credits transferred from Northwest College, I was about halfway to a degree, but I needed a few more credits. One of them being a photoshop class. I’d been using Photoshop since its 2.0 inception for the yearbook in...
