by Sarah Spoelstra | Email Marketing, Graphic Design
Mailchimp vs. Constant Contact. Which email marketing platform is right for your business? And does email marketing even matter in the age of AI? Email marketing is still one of the best ways to reach your audience because it’s highly targeted. How so? Your email...
by Sarah Spoelstra | Email Marketing
Are you planning on launching an email newsletter or reviving an old one? Email is still one of the best ways to reach your people since they’re not getting distracted by memes or funny cat videos like I do on social media. Even if folks don’t read it each and every...
by Sarah Spoelstra | 5 Things to Share Newsletter, Content Marketing, Creativity, Email Marketing, Graphic Design, Marketing, Social Media Marketing, Web Design
Dear Partner, How are you doing? Change seems to be in the air in Colorado, whether it’s news about tariffs from my friends in the toy industry, my 80-something old neighbors downsizing and moving to a ranch house, the lilacs blooming in the backyard, or the fact that...
by Sarah Spoelstra | Business, Content Marketing, Graphic Design, Marketing
Clear and concise websites where users don’t have to guess what you want them to do next drive more sales and create more leads. That’s where Calls to Action (CTAs) come into play. A well-crafted CTA can transform passive browsers into active leads and loyal...
by Sarah Spoelstra | 5 Things to Share Newsletter, Content Marketing, Creativity, Email Marketing, Graphic Design, How-to, Log Homes, Logo & Identity Design, Marketing, Packaging Design, Social Media Marketing, Web Design
Do you think we’re born lucky? Some folks seem like they’re born lucky, while others feel cursed from the start. We all have ups and downs and obstacles we have to overcome. But I’ve always believed we make our own luck through the choices we make. It turns out...