Dear Partner, How are you doing? Change seems to be in the air in Colorado, whether it’s news about tariffs from my friends in the toy industry, my 80-something old neighbors downsizing and moving to a ranch house, the lilacs blooming in the backyard, or the fact that...
Do you think we’re born lucky? Some folks seem like they’re born lucky, while others feel cursed from the start. We all have ups and downs and obstacles we have to overcome. But I’ve always believed we make our own luck through the choices we make. It turns out...
Hello Partner, When was the last time you cried in front of someone? It seems like a pretty forward question, doesn’t it? I know I cringe a little when I hear it. I just finished reading Charles Duhigg’s book Supercommunicators. In it, Duhigg argues that we should ask...
As designers, writers, and marketers, creativity allows us to connect with and capture an audience. We use our skills to translate thoughts into meaning and messaging. But with tight deadlines, client needs taking priority, and life’s little distractions, sometimes,...
Happy Holidays Partner! Are you in holiday mode yet? I’m fighting the urge to power down my computer and turn on Christmas Vacation with Chevy Chase while I wrap presents. What about you? Speaking of wrapping things up, as we end the year, it’s important...
What do cookies and content have in common? Sometimes, you have to do something a little different to stand out. Usually, everyone brings chocolate, fudge, or peppermint cookies to the cookie swaps. I love chocolate, but I actually get a little tired of it this time...
Happy Thanksgiving, Folks! What are your favorite memories of Thanksgiving? Some of my favorite Thanksgiving celebrations were spent at our family’s cabin in the Black Hills. Mom would cook up a turkey, Grandma baked fresh strawberry rhubarb pie, and I’d...
Happy Halloween, You Ghouls! 2024 is nearly behind us—spooky, isn’t it? Don’t let the ghosts of poor planning haunt you in 2025. Get started now before the new year creeps in by: Checking your brand: Does your messaging still feel right, or could it use a...
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