by Sarah Spoelstra | 5 Things to Share Newsletter, Content Marketing, Creativity, Email Marketing, Graphic Design, How-to, Log Homes, Logo & Identity Design, Marketing, Packaging Design, Social Media Marketing, Web Design
Do you think we’re born lucky? Some folks seem like they’re born lucky, while others feel cursed from the start. We all have ups and downs and obstacles we have to overcome. But I’ve always believed we make our own luck through the choices we make. It turns out...
by Sarah Spoelstra | 5 Things to Share Newsletter, Branding, Buyer Persona, Consumer Product Goods, Creativity, Email Marketing, Graphic Design, How-to, Log Homes, Packaging Design, Web Design
Hello Partner, When was the last time you cried in front of someone? It seems like a pretty forward question, doesn’t it? I know I cringe a little when I hear it. I just finished reading Charles Duhigg’s book Supercommunicators. In it, Duhigg argues that we should ask...
by Sarah Spoelstra | Log Homes, Web Design
Are you a log home restoration contractor going out on your own? Or maybe your website needs a refresh and isn’t up to snuff anymore. Whether you’re going the route of a one-page brochure style website or a full-on website with a multi-page website with services...
by Sarah Spoelstra | Log Homes, Photography, Social Media Marketing
If you’re a log home restoration contractor or log home finisher, you know before-and-after photos are a great way to showcase your skills and expertise at a glance. Here are eight tips to help you take better before and after photos of your buildings and projects...
by Sarah Spoelstra | AI Marketing, Conferences, Consumer Product Goods, Creativity, Graphic Design, How Design Live 2024, Logo & Identity Design, Marketing, Packaging Design, Print Design
HOW Design was the premiere print magazine on creativity back in the day when I graduated from design school. I’d flip through its pages looking for inspiration from other designers and dreaming of the day my corporate job would send me to the How DesignLive...
by Sarah Spoelstra | Business, Conferences, Creativity, Graphic Design, How Design Live 2024, How-to, Industry, Marketing
I attended the HOW Women Lead conference in Denver this past September and HOW Design Live. It was my first conference ever. I loved the whole experience, from the community to making business friends to the inspiration and learning new things. But there was something...
